How do I assign administrator rights in Google Analytics?

General Information

+ Access Google Analytics

+ Click on "Admin" at the lower left (cogwheel icon)

+ Click on "Account Access Management"

+ Click on the plus symbol and "Add user"

+ Enter the e-mail address: david.weitlaner@additive.eu. Check "Notify new users by email" and select the default role "Administrator".

+ Click on "Add user"