What are ad flags?

General Information

Ad flags are used to label images that can be used for advertisements. Ad flags must be set on images within the content types Offers and Rooms. This defines which images are used for postings in the social media module.

 

Within the ADDITIVE+ MARKETING AUTOMATION, it can be defined which content is permitted: all images, preferred ad images, ad images only - images with ad flags are always prioritized over other images. If "only ad images" are permitted, content without the ad flags will not be used.

 

Winter offers are flagged during the winter season and summer offers during the summer season. This must be checked during seasonal adjustments of the campaigns.